How Clicktools is Used for Forms & Landing Pages

CRM is used to implement many custom processes. These processes usually require creation and update of data across a wide range of information in CRM. Clicktools reduces the time, effort and cost involved in collecting and maintaining this information.

CRM began as a means to gather and collect information about Customers. The rise of on demand solutions and customization has resulted in CRM being used for a wide range of applications which at times, have little to do with customers.

Whilst CRM excels at providing the customizations to manage this data, it does less well at providing the resources to collect and update this data outside of the CRM system.

TransUnion, for example, use Clicktools to collect and maintain information from partners who re-sell their credit services whilst Carlson hotels use Clicktools for their hotel managers to register and approve preferential rates for local organiations who block book rooms.

Whilst the uses are varied, the results are common. Using Clicktools will reduce operational costs and improve efficiencies. Perhaps the best example is the global Fortune 500 company that prides itself as the world’s leading source for business information. This organization uses Clicktools for event registration and, as a result saved over $350,000 in the first year of deployment, with Clicktools providing ROI in just four weeks.

You can read more about how the Fortune 500 company saved $350,000 here. Alternatively, to find out more about how Clicktools can help improve your business operations, contact one of our sales team on 1-800-774-4065 in the USA or +44 (0)800 0432587 in the UK/ROW.